In their book, Getting Together: Building Relationships As We Negotiate, Roger Fisher and Scott Brown suggest a strategy of being “unconditionally constructive.” They explain this strategy as follows: “do only those things that are both good for the relationship and good for us; whether or not they reciprocate.”

This strategy requires us to remember that negotiations are never just about the subject at hand, they are also always about relationships. Regardless of how the other party behaves, we must continue to ensure that we behave in a way that aims to improve the relationship. This can be so difficult in an emotionally charged situation, but is always beneficial in the long run.